always focused,
for customers’ success


We are a family owned multinational supply chain management business. Our focus is a diverse consumer electronics, FMCG and frozen foods portfolio sourced globally, where suppliers find a wide successful distribution network for their products, customers find products that meet their specifications and competent employees enjoy working in an entrepreneurial culture.


We want to become a leading supply chain management player in Africa by consistently improving every area in the supply chain and focusing on creating more value for our customers.


– Achieve a 20% annual turnover increase during the next 5 years.
– Employ best talents.
– Have similar standard operating procedures across all Otrac offices.
– Play a pro-active role in product development offering.


Our core values define us. Dedication towards work and customer success, integrity in thoughts and actions, swift responsiveness and cooperative attitude, respect for cultural differences, a result-driven work ethic and an entrepreneurial mindset make us a company trusted by both employees and customers.

Result driven

We get work done promptly. We are committed, work efficiently and stay flexible to meet and exceed customers’ expectations.

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We are trusted for our straightforward approach and honesty. Our business ethics are based on integrity and respect.


Our success is attributed to our co-operative attitude. We share information and exchange ideas to everyone’s benefit.


Being leaders in our areas of responsibility, with a strong commitment to deliver results.


We work like owners of the company, accepting responsibility and behaving with the company’s success in mind.